Sprout
People Buy from People
People do not make purchasing decisions based on an email, a postcard, or even a gift item. While these things can open the avenues of communication, they cannot sell your product or service. Sprout recognizes this, and interfaces with your sales representative to initiate the person to person contact that will create real opportunity for your company.
How it works
You can choose from 2 types of Sprout campaigns. The basic campaign centers around a direct mail postcard. If you really want to make an impact, you can choose to send your prospects a personalized poster that actually puts their name on the same page with your brand. You begin your campaign by uploading information on your contact (or contacts). Then the automation begins:
- Email
is sent next business day
- Your Direct Mail Pieces
are mailed on the second business day
- Tickler Email
Three days following the mail piece a tickler email is dispatched
- Follow-Up Call
Within a week, your designated sales rep receives an email reminding him or her to pick up the phone and start the conversation.
It’s that simple!
Get Your Feet Wet
There’s a lot of buzz these days about Marketing Automation. Sprout is a simple way to put this force to work for you. We believe you will see for yourself the benefits of marketing technology for a very low investment. We also hope you will begin to imagine what would happen if you moved from a single Marketing Automation campaign: Sprout; to a fully integrated Marketing Solution: Beanstalk Data. Sprout will help you get your foot in the door, but Beanstalk Data will enable you to form and maintain long-term business relationships with your clients.
Support Your Sales Team
It’s rough out there. We are all too familiar with the present state of affairs. It’s easy to just stop trying. Utilizing Sprout gives your salespeople another tool in their belt. When you sign up for Sprout, you are saying to your sales staff, "We care about you, and we are offering you an extra level of support." Sprout can, therefore, boost morale and motivate your team to target some new prospects. Give it a try. The investment is minimal, and there are no long-term contracts or commitments.