Text Messaging
Click here to view a recent case study where mobile was used as a response mechanism in a very successful multi-channel campaign.
Text messaging provides a medium for brands to communicate to their customers with timely and relevant messages. It also provides a quick and easy response mechanism for prospective clients and/or customers to respond to marketing initiatives.
- Close to 95% of the adult population in the United States has a cell phone.
- There are more mobile phones in the USA than there are PCs.
- 23% of all USA households have no land-line. They are "wireless-only" households.
- On a monthly basis more than 160 billion SMS text messages are sent out in the USA.
Engage in an integrated, real-time conversation with your customers via mobile marketing.
- Key word generation for all forms of media (e.g. text "DEAL" to 99999).
- Supports shared and/or dedicated short codes.
- QR code support
- Offers a platform to build your brand (e.g., creative services or templates).
- Auto-responders and customized messaging.
- Proï¬cient at Short Code provisioning and management.
- Pilot programs with strict A/B/C testing to measure ROI.
- Understands privacy policies.
- Understands message relevance (or knowing when and where to use SMS).
- Integrates email, direct mail and SMS marketing channels.
- Flexible reporting.
- Design and creation of in-store material to drive text enrollment.